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    What They Don’t Tell You About Being Brave

    Let’s be honest. It may be different than you’re expecting. brave adjective \ˈbrāv\ having or showing mental or moral strength to face danger, fear, or difficulty: having or showing courage Currently, there is a consistent message coming from both the private and professional arenas: Be Brave. Have the courage to do that thing, be that person! Use your bravery to…

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    Phlebotomy and Today’s Media

    Pointlessly imagining the progression of societal change. Many vocations have a “catch phrase”. Not necessarily a motto or company policy, but an ad hoc subtitle that bluntly captures the essence of the field. In journalism, that phrase is, “if it bleeds, it leads.” Becoming a gumshoe reporter was once an exciting career prospect: finding leads, holding clandestine meetings to siphon…

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    What’s The Beef?

    Opendoor: One Realtor’s Perspective As it happens, the ability to opine is unilateral and the internet is open to all. I am no exception. To be clear, these ponderings are a result of seeing Opendoor appear more frequently in industry articles and headlines, becoming a more frequent topic of conversation and, today, appearing on stage at ICNY. I have no…

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    Who Runs the World?

    Sorry, Beyonce. The answer is simple and gender neutral. . Who runs the world? Kids. Much of our economy is, in some form or fashion, driven by real estate. Not necessarily the standard buy/sell transaction, but the peripheral industries that are inherently tied to the process. This means everything from a family owned pest inspection company or local artisan, working…

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    The Real Estate Wheel

      . You Don’t Have To Reinvent the Wheel. Have you ever heard someone say this? This discussion usually takes place when someone is looking for a Great Idea or the Next Big Thing or trying to hard to be a “Disruptor”. (An aside: Please stop using any form of the word “disrupt” in relation to business. We’re over it.…

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    MTB: Home Ec Edition

    Crafty Calendar! My biggest fan (read:my tween daughter) has consistently informed me that more people would pay attention to my YouTube videos if I would just post something interesting. “You know, like a make-up tutorial or a craft.” I hadn’t come up with a way to impress her, until now. Here is a transcription of Mash The Button: Home Ec…

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    It’s not about you. It’s about us.

    Don’t be a half-assed marketer. If you’re going to do something, do it with your whole ass. When you get lazy or bored or busy or disinterested, all those feelers you put out there are still… out there. All of those activities meant to generate interest don’t just stop. When you don’t follow up with leads or inquiries or clients,…

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    The Who

    A follow up to “Where to Begin? Business Planning 2017” . Your peeps. Your circle, friends and family, sphere of influence, funnel-filler, pipeline… these are the folks who will contribute to your success. Some of us have a larger pool to draw from than others, but everyone has a pool. With our population becoming more transient, it is common to…

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    Where to Begin? Business Planning, 2017

    You’re Late It’s January 9th. If you are still researching articles on business planning, you’re doing it wrong. More specifically, you’re late to the party but, better late than never, right? If you get a handle on things now, next year will be a breeze, in comparison. This is a very basic overview to get you started. Sometimes, too many…

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    The How

    A follow up to “Where to Begin? Business Planning 2017” Be unique… just like everybody else. Believe it or not, there’s some truth to that first line. The twist is, you have to be unique the longest. When it comes to implementing your How, you could do the exact same thing as 50 other people, but if you do that…

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